Article : The Influence Of Educational And Cultural Impact Of Advertising On Society


The Influence Of Educational And Cultural Impact Of Advertising On Society


Pooja Bector

Advertising is an integral part of our social and economic system. The importance of advertising is even increasing day by day. Advertisement is a multidimensional and multifaceted business activity and has become a vital marketing tool. It is considered as important as it communicates social cultural and psychological objective. Advertising is a technique of popularizing the product and services as a great educator. It provides every type of knowledge to customers. Advertising effects on cultural values of society also. Advertising promotes values that are directly opposed to human wellbeing, environmental sustainability and a fair society. Advertisers promote choice and simply reflect existing cultural values.   Everyone in society had to earn just enough to meet his minimum and simple needs. Advertising educates people to welcome new products and services. . The present study reveals the influence of educational and cultural impact of advertising on society and find out the appropriate results. 

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